With more people turning to online resources for mental health support, MHF needed a website that was fast, accessible, and easy to manage. We partnered with MHF to create a powerful content-driven website reaching more than one million users a year.
1M+
annual website visitors
12M+
annual web events tracked
2,000+
unique website pages
The Opportunity
MHF had a vast library of content and a diverse audience. They needed a platform that could serve millions of users while remaining easy to manage. Their digital brand identity also needed a refresh to create a consistent experience across touchpoints.
We engaged focus groups and target audiences to inform design decisions and architecture for the new website.
What We Built
A high-performance website prioritising accessibility, speed, and CMS authoring tools. AI-powered smart search enables users to find relevant resources quickly. Performance optimisations ensure fast load times and seamless browsing across all devices.
The Outcome
With over a million users accessing the site annually, MHF's website has become a vital resource for mental health support in Aotearoa. Hosting more than 2,000 unique pages, the site delivers a seamless experience ensuring individuals, whanau, and professionals can find the information they need.
RIVER took the complexity out of managing such a large project. Their guidance kept our team aligned, and it felt like they were part of our organisation from day one. Working together has been a joy.
Sophia Graham
Communications Lead, MHF, 2019