Flow had one of Australasia's most impressive Hansgrohe showrooms, but their website didn't reflect the experience. We built a premium digital presence that turned online visitors into showroom customers.
100%
positive consumer feedback
6x
organic traffic increase over three years
10x
increase in enquiries over three years
The Opportunity
A premium showroom deserves a premium digital presence. Flow's existing website failed to showcase the quality and experience they provided. They needed a site that attracted customers and increased foot traffic.
What We Built
We collaborated with a leading photographer and videographer to capture the showroom's design and fixtures. Built a fast, SEO-optimised website with refined messaging and high-quality content. Added a Trade section to attract industry professionals.
The Outcome
Organic traffic grew 6x in three years. Enquiries increased 10x. In 2025, Flow took the next step, transitioning to Shopify e-commerce to bring even more of their premium products online.
RIVER has been a trusted partner throughout our journey. Their expertise and dedication have helped us build a premium digital presence that truly reflects our brand.
Martin Heffernan
Co-founder, Flow Imports, 2021